One of the four loops of the BR Transformation Model is Demand Management. This course explores the three main roles in demand management:

- Outreach and Marketing

- Panel Management

- Scheduling and Triage

and teaches students practical techniques and tools to manage demand in all three areas. On completion of MDM301, students will be able to map their own practice operations against the level 1 and 2 DM functions, organize them with appropriate tools and establish performance measurement systems to ensure they stay aligned to strategic goals.